Meek Mill Partners W/ Jay-Z’s Roc Nation To Launch Dream Chasers Label
Meek Mill Partners W/ Jay-Z’s Roc Nation To Launch Dream Chasers Label
Business is booming for Meek Mill (real name Robert Rihmeek Williams). Earlier this month, the 32-year-old announced that he acquired an ownership stake in the sports apparel retailer Lids and has joined the ownership groups of Ethika Underwear and Milano di Rouge.
And now, he’s expanding his music resume. He’s partnered with Jay Z to bring his Dream Chasers label into the Roc Nation fold.
The two signed papers Tuesday at Roc Nation’s midtown headquarters.
This will be a joint venture with Roc Nation and Meek will be the president of Dream Chasers, while overseeing the label and building a staff to sign and develop artists. The label will also handle its own operations, creative strategy, marketing and business affairs. Meek is also planning to open a recording studio for use by the label’s artists.
Jay-Z said,
“Everything he has done leading up to this point shows he is ready to [lead] the next generation. We look at the big picture — this is way beyond signing artists and having hot records.”
Meek adds,
“I think it’s time for me to dive into the business. I’m 32 years old, I’m in a nice spot in the music business and I can help artists.”
Meek will reportedly continue to record for Maybach/Atlantic and release some “new content” prior to the Aug. 28 start of his Legendary Nights tour with Future.
This isn’t the first time that Meek and Jay Z have worked together. Upon his most recent release from jail, the pair created the REFORM Alliance to lobby for changes in laws and policies concerning parole and probation.
“Coming out of prison, I felt I had a responsibility to lead the culture as much as I can,” Meek said. “Jay-Z and others that came before me were like the snow plow that made it easier for me and others. I want to be the snow plow of the next generation, taking on those responsibilities, trying to move forward and push the culture forward.”
All of that plays into what Jay-Z’s view of what Roc Nation represents. “When Meek and I connected, we connected on a level beyond him being a great rapper,” he said. “Just who he is, his honesty, his sense of responsibility. He just came out of a situation and pulled people together. He turned a negative thing into something positive.
“I know he can make music — you’ve heard it. I think he cannot only make music, but make stars. Not only make stars but make films. What we lacked for so long was opportunity. We didn’t own our businesses. We’ve never been in this position before, never had this sort of power. Hip-hop is 40-something years old so we’ve just now gotten to the point where we can really affect change. The music and culture we created — we’ve given it away for so long. It’s understandable. You have to clean the floors before you own the building.”
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