Ya’ll Buying? Drake Drops $152 Cloudar Scent Through His Better World Fragrance House-Promises A ‘Lasting Presence’

Drake

Ya’ll Buying? Drake Drops $152 Cloudar Scent Through His Better World Fragrance House-Promises A ‘Lasting Presence’

Drake is expanding his empire once again, this time moving from music charts to fragrance counters.

The rapper has released a new scent through his fragrance company, Better World Fragrance House, called Cloudar. The 3.4 oz spray is currently priced at $152 and is described in a press release as a fragrance that “embodies confidence and lasting presence.”

According to the brand, Cloudar is a “woody, aromatic fragrance that plays between light and dark, softness and strength” while also being rooted in “subtlety, sensuality, and emotional resonance.”

BWFH co-founder Matte Babel shared the vision behind the scent, saying, “We wanted Cloudar to be distinct without feeling overpowering. It’s effortless, fresh, and light — something you can wear every day because it’s right for almost any situation. It works just as well on a Saturday morning as it does at dinner that night.”

The fragrance is available now on the BWFH website and is expected to launch at Ulta on June 7. Shoppers will reportedly be able to purchase Cloudar in 3.4 oz, 1 oz, and travel sizes for $152, $84, and $38.

Cloudar follows Drake’s previous BWFH release, Summer Mink, which dropped last April.

Will you be grabbing a bottle?