Cosmetic Beef & Lawsuits :: Introducing Evelyn Lozada & Keyshia Dior

According to Baller Alert, there is a #CosmeticThugLife battle going down between Basketball Wives Miami’s Evelyn Lozada, model/video vixen, Keyshia Dior and a lawsuit. I’m not much of a cosmetics girl, so this whole story is WAY beyond me. The site shares that, after Evelyn signed her 6 figure contract as the new face of Secret Kisses, Keyshia Dior fans got a little pissy, claiming that Evelyn stole the idea from Keyshia Dior. What’s more is that Keyshia is being sued by Secret Kisses for breach of contract, theft and slander. Here’s a break-down of Dior’s involvement in Secret Kisses:

  1. Around August 2010 Ronell “Gates” Levatte (Secret Kisses) and Keyshia Dior entered into a joint venture agreement to combine efforts and promote, exploit and expand a lipstick line known as “Secret Kisses”. They were to attend certain events, make appearances, and operate an online boutique for the sale of the lipstick products. Gates owned 51% of the company and Dior 49%.
  2. Each party also agreed that Gates would provide the costs for marketing expenses, manufacturing and all other costs of the business operation.
  3. In early 2011 Keyshia began engaging in direct competition with Secret Kisses by establishing a lipstick line and internet boutique known as “Ka’Oir” although she still had contractual agreements and legal obligations with Secret Kisses.
  4. Secret Kisses alleges that in March 2011 Keyshia Dior stole, took and converted to her own use and benefit $7,400.

There’s way more to this story, peep the rest here.