Love & Hip Hop Miami Premieres, Snags Over 1 Million Viewers
Business is booming for the Love & Hip Hop franchise. On Monday night, VH1 premiered “Love & Hip Hop: Miami.” theJasmineBRAND.com exclusively reports, the latest iteration of cable’s top unscripted franchise, earned a 1.46 P18-49 Live +SD rating and averaging 1.8 million total viewers. It was the network’s best launch since “VH1 Hip Hop Squares” in March 2017 and was up +97% from the P4W time period average.
“Love & Hip Hop: New York” earned a 1.48 P18-49 Live+SD, up +8% from STD. The telecast averaged 1.8 million total viewers.
VH1 also had the top two most social cable programs of the day with “Love & Hip Hop: Miami” (#1) and “Love & Hip Hop: New York” (#2). Additionally, #LHHMIA and #LHHNY trended in the US and worldwide.
“Love & Hip Hop: Miami” is executive produced by Mona Scott-Young and Stephanie R. Gayle and co-executive produced by Maricarmen Lopez for Monami Entertainment. Toby Barraud, Stefan Springman, Mala Chapple, David DiGangi, Rick de Oliveira, Gilda Brasch and Alissa Horowitz are executive producers for Eastern TV. Nina L. Diaz, Liz Fine and Vivian Gomez are executive producers for VH1.