Kanye Invested Millions Into Ice Cube’s Big3 League

Kanye Invested Millions Into Ice Cube’s Big3 League

Kanye West (aka Ye) continues to add more businesses into his growing empire. According to TMZ, the 44-year-old artist poured millions into Ice Cube’s Big3 basketball league.

Big3 is a 3-on-3 basketball league founded by hip hop musician and actor Ice Cube and entertainment executive Jeff Kwatinetz.

Reportedly, Kanye became a new league investor during the 2021 season and invested somewhere in the mid to high seven-figure mark.

No additional details about the deal have been released.