Whitney Houston’s Estate To Release Fragrance In Her Honor, Reportedly Marking One Of The First Official Endorsement Deals For The Late Singer

Whitney Houston

Whitney Houston’s Estate To Release Fragrance In Her Honor, Reportedly Marking One Of The First Official Endorsement Deals For The Late Singer

Whitney Houston fans will soon be able to smell like the late superstar!

Whitney Houston’s estate will be releasing a fragrance in her honor. Through executor Marion “Pat” Houston, the estate partnered with Scent Beauty and perfumer Firmenich to produce the Whitney Houston Signature Fragrance.

In an interview with ESSENCE, Pat touched on Whitney Houston’s love for fragrances and shared,

“Whitney had a wardrobe of fragrances that she loved. Her favorite perfume was called Worth. But of course, with the wardrobe, fragrances like Bvlgari, Givenchy, Annick Goutal—she liked Petite Cherie..She was definitely a champion for aromatherapy, fragrances and her skin feeling soft. That was her.”

According to Pat, the upcoming fragrance notes,

“are inspired by Whitney’s most beloved scents. It’s a wonderful combination of fruity sparkling florals with the warm and woody dry down in this tall, elegant bottle.”

Reportedly, during her 30+ years in the entertainment industry the only product the ‘“I Will Always Love You” singer endorsed was Marion P. Candles, which she allegedly loved.

Whitney Houston (circa 2008)

Pat continued,

“I’ve always known that she wanted to do fragrances. It was such a passion for both of us and we were so close to [the fragrance] project that I just didn’t have the energy or even think pursuing it because she was such a part of it [at the time of her passing]. But once we partnered with Primary Wave, we decided to build her brand beyond her music, which is something that she wanted to do. So with Scent Beauty along with their perfumer Firmenich, we created a fragrance that was close to all of the notes that Whitney loved.”

Pat added,

“I would tell anyone to wear Whitney Houston is to feel inspired and confident like Whitney. And she always loved to encourage women to embrace love within themselves, always.”

Whitney Houston circa 2011

In addition to being available online through the Home Shopping Network, Houston’s fragrance will arrive on Scent Beauty’s site in November. An exclusive holiday gift set will be also launched at Walmart in early November. The fragrance will then be available at Perfumania in mid-November.

As you may already know, iconic entertainer Whitney Houston died on February 11, 2012. It was ultimately reported that Houston’s death was caused by drowning and the “effects of atherosclerotic heart disease and cocaine use.”

Before her passing Houston achieved many things within her career, including; being labeled as one of the bestselling music artists of all time, earning seven consecutive number-one singles on the Billboard Hot 100, and winning multiple Grammy Awards.

Will you be picking up the Whitney Houston Signature Fragrance? Tell us in the comments below! 

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