Confirmed :: Jay-Z to Perform At SXSW + Watch Live Stream

This year, Jay-Z is using technology to share his performance at the popular South by Southwest festival. In partnership with American Express, via Live Stream, fans will be able to see his performance on YouTube, live on March 12 at 7 p.m. CST. The concert is part of American Express’ new Twitter experience. What’s even doper, is fans can use the #JAYZSyncShow and #Song hashtags when they Tweet. If your song is the most requested, he’ll perform it live from Austin. His performance will rebroadcast on-demand from March 13-19. Peep the video promo.