Tyra Banks Snags New Show ‘Funded’

Tyra Banks

NBC has ordered business competition series Funded. The show is built around an investment fund that gives entrepreneurs the opportunity to compete for $1 million cash, according to Deadline. Super model and business woman Tyra Banks, entrepreneur and venture capitalist Rob Dyrdek and marketing guru and investor Rohan Oza will serve as mentors. Dyrdek and Banks executive produce with Kris Curry and Lee Metzger. Check out the description of the show:

In each episode, Dyrdek, Banks and Oza will select from a fresh crop of startups, each choosing one to champion and mentor. These are no ordinary startups — they represent the best and most promising new companies in the world, with the potential for exponential growth and the chance of become global brands. NBC says the companies will get game-changing expert advice from our mentors and their elite advisers, and viewers will get priceless business insight previously only known to CEOs and successful entrepreneurs.

At the end of each episode, the start-ups and their mentors must face a Venture Capitalist in front of a live audience, and convince him their company could be the next great company if they can get the fund’s backing and that $1 million cash infusion. Only one start-up per episode can get funded, and only one mentor can claim bragging rights as the savviest visionary entrepreneur.

Said Banks:

I have spent my life encouraging people to BYOB — be your own boss. Making everyday people’s dreams come true is what I live for. Funded is the life-changing type of television power project that gets me pumped. We will enlighten and entertain audiences big time and encourage our viewers to attack their most outrageous goals with fierce determination.

[Deadline]

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