Candace Owens Goes On Bizarre Rant Over SKIMS Ad Featuring Disabled Models: ‘I’m Tired Of This All Inclusivity Thing, It Seems Ridiculous’
Candace Owens thinks SKIMS is taking its goal of “inclusivity” a little too far.
Recently, a clip of Candace Owens going on a passionate rant about a SKIMS advertisement featuring models in wheelchairs went viral, and not in a good way. The political commentator spoke out against “The Adaptive Collection” that Kim Kardashian, founder of the clothing line, added to the SKIMS franchise last May. The line reportedly includes underwear, shapewear, and loungewear for people with limited mobility.
The media personality said:
“I don’t really understand how far we’re going to take this inclusivity thing. I really don’t get it. I don’t know, and if I’m wrong again, educate me. Today I just wanna be educated in the comments.”
“If people that are in wheelchairs were thinking as they were looking around, like, ‘you know what really upsets me, is that I never seen a bra and underwear advertised with a girl in a wheelchair.’ Why’d they do this? I don’t know. I don’t know why this needed to be done. I’m just getting tired of this all inclusivity thing. It seems ridiculous.”
The 33-year-old then said:
“We’re going to be on crutches and be like ‘well, how come we don’t have a girl that’s broken her leg on crutches also in a bra and underwear. I don’t feel included. I don’t know, I don’t think I could buy panties. I just can’t buy panties because I don’t know, I don’t feel included.’”
“Look, I assume that people were in wheelchairs also have to buy bras, they have to buy underwear. It’s just something I assume was a thing. I didn’t know that we need to see that in our face, I didn’t know that now we’re going to have to look forward to campaigns where women that are in wheelchairs are now wearing bras and underwear because we as a society just cannot get to the bottom of our ridiculousness.”
Later in her questionable video, she said:
“By the way, I think people in wheelchairs would back me up on this. I think they’re on my side. I think they think this is stupid.”
Candace Owens goes on bizarre rant after seeing a SKIMS ad feature a model in a wheelchair. https://t.co/P9PA7W2mYu
— Pop Crave (@PopCrave) March 22, 2023
As some might expect, many didn’t agree with Owens‘ sentiments. Since the video’s release, she’s been referred to as a “trash human,” “dumb,” and “unbelievable.”
Haleigh Rosa — one of the models in “The Adaptive Collection” ad — was “shocked” when she heard Owens’ viewpoint. The 25-year-old — who was left paralyzed from the waist down due to a spinal cord injury after being in a car accident — said:
“I was shocked. It’s a little more shocking when your body is the one attached to those words.”
“I did not see any campaigns that were showing people in wheelchairs, especially underwear and things like that. So, looking back, had I seen something like that, I probably would have been a little bit more comfortable easing into the situation, rather than having an extremely hard time figuring out like, what am I gonna wear? What’s gonna look good? Or can I wear this? There’s nothing like seeing an image and feeling comfortable and seen, knowing the brand cares and actually is going to work with someone like you.”
Kim Kardashian launched SKIMS back in 2019. Her now ex-husband Kanye West was reportedly credited for being the entrepreneur’s “Ghost Creative Director,” and for creating the company’s logo.
Despite her rant against Kim’s collection, Owens has a good relationship with the reality star’s ex-husband. As previously reported, while the world scrutinized West for his controversial White Lives Matter shirts, Owens supported the infamous shirts and took photos with the Yeezy founder to prove it.
What are your thoughts on Candace Owens’ remarks surrounding SKIMS’ inclusivity? Tell us below.