Adele Pivoting Into Beauty Industry w/ Cosmetics Line As She Takes A Break From Las Vegas Residency

Adele

Adele Pivoting Into Beauty Industry w/ Cosmetics Line As She Takes A Break From Las Vegas Residency

Adele is reportedly stepping into the beauty industry!

Allegedly, the 16-time Grammy Award-winning artist has established a new firm and applied for a trademark in the name of “The Shelbourne Collective,” a reported cosmetics line that would allow her to create her town eyeshadow so fans can flawlessly imitate her renowned smokey eyes.

The offerings might encompass bold eyeliner, skincare items like creams and lotions, lip products including lipsticks and balms, perfumes, jewelry, watches, and even underwear. Reportedly launched this month, her new venture consists of “specialized design activities.”

Adele

Adele launching a beauty line doesn’t seem far-fetched. Last month, Radio 2 DJ Scott Mills alleged that the singer provides her make-up artist a key to her house so that they can paint her face as she sleeps.

Adele is currently on a break from her immensely successful Las Vegas residency — which is slated to end in June 2024. Even though she hasn’t officially announced what’s to come, her management previously stated that her next career step would most likely be something completely different than music.

Adele Stops Concert To Defend Ecstatic Fan Who Was Being Harassed By Security Guards For Standing: ‘Why Are You All Bothering Him?’

Adele‘s longtime agent Lucy Dickins has hinted that the singer will likely take a break from music gigs next year.

Dickins said,

“I don’t know – she won’t do what everyone else does. [Adele’s] never done that in her life so I’d be surprised if she comes and does the same as everyone else.”

She added,

“She’s enjoying doing the residency and I just think we’ll take each day as it comes.”

Make-up and beauty goods have become a profitable area for artists, with cosmetics lines from Rihanna launching her into billionaire status, and Ariana Grande‘s line garnering millions in just two years.

What are your thoughts on Adele’s new business venture? Let us know in the comments!

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Authored by: S. G.