Mielle Beauty Founder Monique Rodriguez Speaks Out Amid Growing Backlash Over The Company’s Partnership w/P&G: ‘There Have Been No Formula Changes’

Mielle Beauty Founder Monique Rodriguez Speaks Out Amid Growing Backlash Over The Company’s Partnership w/P&G: ‘There Have Been No Formula Changes’

The CEO of beauty brand Mielle is clearing up incorrect speculations about her company’s products.

Monique Rodriguez released a video statement addressing concerns about her brand’s partnership with the P&G corporation, making it clear that there have been no significant changes to her role in the business or the product’s ingredients.

Monique Rodriguez

In a video uploaded to her Instagram account yesterday (Saturday, September 7th) Monique Rodriguez first thanked her supporters and shared that Mielle was born from her “passion” for hair care and her desire to deliver a product for textured hair made with healthy components. Addressing concerns about her P&G deal, she stated:

When I made the decision to partner with P&G, it was driven by my vision to take Mielle to new heights, and become a global beauty brand. That vision remains as strong as ever today,”

@gr33ngoods

#mielle #mielleorganics #miellehairproducts #fyp #hairloss #lawsuit

? original sound – XOXO

She continued:

“I am so grateful for the opportunities this partnership has brought us. This partnership has allowed us to expand our reach, and make a positive impact in the world. “

Going on, Monique Rodriguez highlighted a few of the achievements the company has seen since landing the partnerships. Specially, she acknowledged that Mielle is now “the first official textured hair care brand to partner with the WNBA,” and also noted that they also support HBCU athletic teams at both Howard University and Florida A&M.

Rodriguez further assured consumers that she remains 100% involved of all aspects of the business to the creation of the products to packaging, stating:

“My involvement in Mielle as the CEO still, is a personal choice.”

She also added that “there have been no formula changes” in the products, and urged people to compare today’s ingredients to the those back in 2022 before her deal with P&G was announced in January 2023. In case you’re unfamiliar with the brand, Mielle has steadily grown in popularity since being founded in 2014 and has become a favorite brand in the Black community.

However, Mielle consumers recently caused a stir online after several internet users shared videos and claimed that they experienced hair loss while using one of their growth oils, with many attributing the alleged loss of hair to the company selling to P&G.

@nico1eodeon

All i USED to use was mielle and my hair was constantly breaking off and thinning around my hair line and i didnt know if it was just from stress or my health but come to find out that they changed the formula and sold the whole company to yt men… like bffr. I’ve been using batana oil recently to grow and strengthen my hair for the past few weeks and im starting to see a difference so i’ll keep yall updated! I specifically think it’s rosemary line that did this to my hair bc my hair likes the pomegranate line but not the rosemary collection?? i just wont be using any of the green line??#fyp#mielleorganics #curlyhair#hairtok#lgbtq#??#mielle

? original sound – Totally Spies!

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Authored by: Kay Johnson