Russell Wilson Debuts Clothing Line, Proceeds Go to Charity

Russell Wilson

Russell Wilson has entered the fashion game. On Monday, the NFL’er launched his Good Man Brand clothing line at Nordstrom. Borrowing the business model from TOMS Shoes, which gives a pair away for each pair sold, The Good Man Brand donates $3 per item sold to Wilson’s own charity, the Why Not You Foundation.

• the movement has started Be Good #LeadInspireLive

A video posted by Good Man Brand (@goodmanbrand) on Feb 29, 2016 at 2:45pm PST

Wilson, who dates singer Ciara, posted clips of him talking with folk about what a ‘good man’ is.

What is a Good Man? @GoodManBrand Be Good. #LeadInspireLive

A video posted by Russell Wilson (@dangerusswilson) on Feb 28, 2016 at 2:42pm PST

What is a Good Man? @GoodManBrand Be Good. #LeadInspireLive

A video posted by Russell Wilson (@dangerusswilson) on Feb 28, 2016 at 7:12pm PST

What is a Good Man? Be Good. #LeadInspireLive @GoodManBrand

A video posted by Russell Wilson (@dangerusswilson) on Feb 29, 2016 at 2:28pm PST

Check out a few flix of the line below!

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