Latto Starts $10,000 ‘Brokey’ Challenge After Being Accused Of Shading People w/ Regular Jobs

Latto Starts $10,000 ‘Brokey’ Challenge After Being Accused Of Shading People w/ Regular Jobs

Latto is giving away 5-figures to one lucky fan!

On Sunday (Sept. 15) the Atlanta rapper took to X and set the record straight about her song “Brokey,” from her third studio album Sugar Honey Iced Tea. Because of the track’s lyrics, some have accused Latto of taking shots at people who work outside the entertainment industry and are possibly living life on a budget. In the song, Latto, born Alyssa Stephens, raps,

“When a real one hold you down, bae, you supposed to drown
You ain’t never f*ck with no boss b*tch, I turned you out (turned you out)
You won’t catch me in no shark boots, y’all burnt ’em out (burnt ’em out)
B*tches gotta wait ’til they birthday to go out of town
Brokey”

However, according to Latto, she meant no shade toward “hard” working people with normal jobs. Apparently, the allegation rubbed the 25-year-old wrong so much that she’s now hosting a Brokey challenge where the winner will walk away with $10,000. Breaking the exciting news, Latto wrote,

“I hate that y’all think I was calling hard workers brokeys so I got $10k for whoever make the best video at they job to brokey & I’ll fly u out to be in the music video…no mo waiting til ur bday to go outta town. Tag me & hashtag #Brokey so I can see them all”

The entries have already started to pour in, with fans creating fun day-in-the-life videos using Latto’s tune to showcase their work routines.

Are you entering Latto’s challenge? Tell us in the comments below!