Her typical sex appeal takes a back seat in Rihanna’s new video, ‘What Now‘.
Featured on her album Unapologetic, a frustrated Rihanna contemplates the lyrics to her song:
Whatever it is, it feels like it’s laughing at me // Through the glass of a two-sided mirror // Whatever it is, it’s just laughing at me // And I just wanna scream // What now, I just can’t figure it out // What now, I guess // I’ll just wait it out, wait it out// What now, what now
Directed by Darren Craig, Jeff Nicholas and Jonathan Craven of The Uprising Creative, the visuals are pretty straight-forward and show a more vulnerable side of the 24-year-old. Emotion, anger and confusion set the tone. Check it out.