Lebron James Developing HBO Sneaker Store Comedy
LeBron James is continuing to grow his business ventures in the cable TV arena. HBO has put in development an untitled half-hour single-camera comedy about the sneaker culture phenomenon, from the NBA star and Maverick Carter’s Springhill Entertainment. The deal is from Warner Bros. TV and stems from SpringHill’s multi-year movie, TV and digital deal with Warner Bros. See the description of the series below.
Written by Shawn Wines (High Maintenance) and Lemon Andersen (She’s Gotta Have It), the untitled Sneaker Store Project centers on two best friends and their wild employees at an up-and-coming sneaker shop outside L.A., where they take on the insane and obsessive world of sneaker culture. Wines also executive produces with James and Carter. Andersen is co-executive producer.
SpringHill Entertainment’s series portfolio currently includes Starz’s half-hour comedy Survivor’s Remorse and the game show The Wall on NBC.