EXCLUSIVE: Tyson Beckford Settles Legal Battle Over Exercise Deal
Tyson Beckford Settles Legal Battle Over Exercise Deal
theJasmineBRAND exclusively reports Tyson Beckford has settled his legal battle with a company that he had a business deal with. On January 29th, docs were filed in the case explaining that the 47-year-old model and the company reached a settlement in the case. Per the deal, all claims against the other will be dismissed and the case closed.
Here’s the backstory: Beckford was sued by a company called Cisco over the workout equipment named “The Beckford Bar”. Cisco explained Tyson signed a deal to sell the exercise product, with the company using his face and likeness to sell units. He agreed to promote the product through social media and personal appearances.
The company said the product sold well, but accused Tyson of blowing off his duties per their deal. Cisco said he failed to hold up his end of the contract when it came to selling the units.
Tyson responded, denying that he breached the deal saying that Cisco had no case due to the fraud they committed, without detailing their alleged actions.
Beckford believed has performed all his obligations per the deal and demanded the suit be dismissed.
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